Sales Team Marketing
Technology Innovation

 
 

When you sell technology you have to educate.
Educating potential clients is expensive. 
iZtek’s marketing structure specifically reduces that sales cost.

 
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Technology Innovation Education
3 Key Sales Hurdles

 
 
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MARKETING

Fewer referrals and leads generated  

 

 

 

SALES TEAM

Education costs limits new sales per salesperson

 

NEW PRODUCT/CATEGORY

Longer to establish new product or service, enter new category

 
 

A solution to the cost of educating prospects on new innovation is sales team marketing, that is a marketing team that serves the sales team by making it easier to sell. At the core of effective sales team marketing is the marketing structure. This structure is the framework that focuses all marketing work.